Raising Frogs for $$$ Photographs by Jason Fulford.
The Ice Plant, Los Angeles, 2006.
96 pages, full color, hardback, 9¼x11½”.

Jason Fulford has arranged his third collection of photographs into eight distinct chapters that can be read as a game, a series of essays, an abstract visual narrative or all of the above. The design of the book is rigid and deliberate, while its meaning is flexible. “The intention of this edit and layout,” Fulford explains, “is to create as many relationships as possible between the pictures as well as the chapters. I like the idea of a meticulously planned-out event that remains unpredictable.” The work in RAISING FROGS FOR $$$ was selected from his personal archive, taken between 1997 and 2005 in various countries. - Ice Plant

Fulford’s photographs have been used on the dust jackets of books by Don Delillo, John Updike, Bertrand Russell, Terry Eagleton, Ha Jin and many others. His work frequently appears in Harper’s and the New York Times. He lives in Brooklyn, NY, and Scranton, PA, and is a co-founder of J&L Books.

Raising Frogs for $$$ is available at The Ice Plant, and PhotoEye